The PLEASURES x OnlyFans limited-edition capsule collection officially dropped today, marking the platform’s first major streetwear collaboration.
The six-piece, unisex line is already live online and select stockists worldwide, including Revolve, Extra Butter, Footshop, Asphalt NYC, and Sneaker Politics.
Inspired by motorsport culture, the collection leans into race-team aesthetics through PLEASURES’ graphic-heavy lens. Tire prints, 90s-inspired motifs, and pit-crew details run across graphic tees, a racing jersey, a cap, and a bikini, reworking the language of the track into something distinctly PLEASURES. The campaign, shot by Jason Landis, pushes those codes off the asphalt and into full-on spectacle.
“We’ve always been drawn to the worlds which most brands stay away from. Racing has this whole language of speed and risk, and putting OnlyFans inside it felt right. This collection takes something familiar and makes it ours,” says Alex James, co-founder of PLEASURES.
This release also marks the first time an OnlyFans collaboration is being sold across a significant retail footprint, both online and in physical stores. Following its debut during Paris Fashion Week Men’s SS27, the capsule is carried by 18 retailers globally.
Alongside the drop, PLEASURES has joined OnlyFans launching a free-to-follow channel for behind-the-scenes content, early design work, and original programming. The brand will also be featured in an episode of OFTV’s The Fashion Files.
“PLEASURES is one of the most iconic names in streetwear, known for their exclusive collaborations with brands that share its counter-culture approach and values,” says Keily Blair, CEO of OnlyFans. “As OnlyFans continues to expand its apparel offering to include limited-edition capsule collections, this partnership makes perfect sense.”
The ready-to-wear collection ranges from $44 to $80 USD and is available now while stock lasts.
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