
Jake Paul’s brand W is stepping into the fashion ring with an unexpected (but honestly iconic) collab: Von Dutch Loves x W. The capsule drops this month, and it is giving vintage attitude meets modern hype in all the right ways.
The Von Dutch Loves x W collection includes four hats and four pieces of apparel, all fusing that early-2000s West Coast energy with Jake’s unapologetic, high-adrenaline style. It’s bold, clean, wearable, and loud; exactly the vibe both brands are known for.
Pre-sale for the collection goes live November 24th, and fans can snag signed pieces from Jake himself before the official launch on November 25th. Items range from $70 to $157 and will be available exclusively on Von Dutch’s website.
Designer Lindsey Falack explained the creative direction, saying she wanted the pieces to bring Jake’s edge into the Von Dutch world “without losing either identity.”
Jake echoed the sentiment in the official press release, sharing, “Von Dutch always stood for being unapologetically yourself and that’s exactly what ‘W’ is about. This collab celebrates winning energy and personal expression. It’s fashion with purpose and gives you confidence to back yourself and bring that positivity to everything you do.”
If you’re ready to tap into the chaos, confidence, and Y2K swagger of this collaboration, sign up for pre-sale now. These pieces are absolutely going to fly.



